At the core of our firm, you find two ideals that permeate their way into everything we do. We are strictly a fee-only practice, as well as wholeheartedly committed to our fiduciary responsibility. These two ideals tell you exactly what to expect from us in the way we conduct business, and in the way we think about our clients.
As a member of NAPFA, we believe the best way to achieve true independence and objectivity in our practice, is to limit any potential conflicts of interest between us and our clients. This means we do not engage in any practice that leads to anything other than a fee being paid by the client, for services rendered by the firm. There is no selling of securities or other financial products. There are no commissions being earned. There is no compensation for referrals from other professionals. This is a rare and unique quality in the community of financial professionals, where most firms are built on sales quotas, high commission financial products and excessive mutual fund expenses.
Fiduciary, is a legal term which may be easy to read past, but its significance can not be understated. The difference between a firm who has a fiduciary oath to its clients, and one who does not is stark. Simply put, a fiduciary responsibility means to act in the interest of the client as if you were acting in the best interest of yourself. In an industry where most professionals represent a financial institution, clients need an advisor to represent them. That is why we developed our Fiduciary Oath, and are committed to acting in accordance with it at all times.
"The advisor shall exercise his/her best efforts to act in good faith and in the best interests of the client. The advisor shall provide written disclosure to the client prior to the engagement of the advisor, and thereafter throughout the term of the engagement, of any conflicts of interest, which will or reasonably may compromise the impartiality or independence of the advisor."